Los Angeles, California - Olivia Rodrigo has wiped her Instagram feed, marking the biggest indicator yet that the pop star is gearing up for a new music era!

The 23-year-old sparked a fan frenzy on Wednesday by removing all of the posts on her Instagram – a move increasingly popular among musicians to signal that a new album announcement is imminent.

Olivia has also locked her website, requiring fans to enter a password for access.

The site has also ditched her signature purple hue for pink and features the word "love" written in a curly font.

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Fans have already been speculating that LOVE could be the name of her next album, and Olivia seemed to drop another major hint with a possible new lyric added to a mural wall in Los Angeles on Thursday.

"you seem pretty sad for a girl so in love," the wall reads in the same font as her new website text.

The wall first popped up in California last month as Olivia first began to tease the long-awaited OR3.

The Grammy winner also updated her fan hotline around the same time, telling callers that they would be "rewarded soon".

Olivia's new release will follow her smash-hit debut, SOUR, from 2021 and its chart-topping follow-up, 2023's GUTS.