Rihanna makes big announcement about future at Savage X Fenty
El Segundo, California - As of next week, Rihanna will no longer be the chief executive of Savage X Fenty.
The nine-time Grammy-winning performer and fashion mogul announced Friday that she'll step down from the helm of the lingerie brand she founded in 2018.
Hillary Super, the former chief executive of Anthropologie Group, has been named the new chief executive of the membership-based e-commerce line that has revolutionized the fashion business. Rihanna, meanwhile, will move away from the day-to-day business and serve as executive chair.
"It's been beautiful to see our vision for Savage X Fenty impact the industry at such an incredible magnitude over the last five years," the 35-year-old expectant mother said in a statement. "This is just the beginning for us, and we're going to continue to expand in ways that always connect with the consumer."
"I'm so grateful and excited to welcome Hillary Super as our new CEO – she is a strong leader and is focused on taking the business to an even higher level," she added.
Rihanna's handover to take place soon
Super previously held leadership roles at Guess, American Eagle, Gap, and Old Navy.
"I'm thrilled to join the Savage X Fenty family," Super said. "The brand is a major powerhouse in the lingerie and apparel industry, and its unwavering commitment to celebrating inclusivity and fearlessness is inspiring."
Vogue Business reports that the handover will take place on June 26.
Rihanna also launched the uber-successful Fenty cosmetics brand in 2017, which reportedly earned $558 million in its first year.
The foundation of her business models appeal to a more diverse and inclusive consumer base, largely ignored by competitors. From darker shades of makeup and larger sizes of underwear to gender neutral garments, the Barbados-born singer blazed a trail in the beauty and fashion spaces.
Savage X Fenty, a partnership with California-based TechStyle Fashion Group, reached a valuation of $1 billion in 2021.
Rihanna currently has an estimated net worth of $1.4 billion, according to Forbes.
Cover photo: Collage: Screenshots/Instagram/badgalriri