Los Angeles, California - Fans are buzzing after Hailey Bieber gave an awards speech that sounded suspiciously similar to an interview given by Selena Gomez.

Hailey was recently honored at the Daily Front Row's 9th Annual Fashion Awards, snagging the Beauty Innovator award for her brand, Rhode Skin.

Speaking about her inspiration for the company, she told the crowd, "When I started Rhode, I didn't want to start a brand for the sake of starting a brand. I really wanted to create an entire world."

The line later went viral as fans recirculated an interview with Selena from four years ago, where she reflected on creating her billion-dollar brand, Rare Beauty.

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"I didn't want to launch a makeup line for the sake to launch a brand. What interests me is cultivating beauty from the inside," she said.

While the plagiarism accusations may be a little far-fetched, fans have speculated that Hailey has been copying Selena for years now.

The 32-year-old Disney darling famously dated Hailey's now-husband, Justin Bieber, on and off for nearly a decade. Just a few months after their final split in 2018, Justin tied the knot with Hailey.

Prior to the 28-year-old model sparking up a romance with Justin, some fans allege she "stalked" the 31-year-old Baby singer and intentionally copied Selena in order to gain his attention.

Of course, most of the instances can likely be chalked up to mere coincidence, but that clearly hasn't quelled the chatter among fans!